UBS Shows Its Commitment To Women Through Annie Leibovitz Exhibition In London “Can I truly make a difference? Do I invest in the world I’m in? Or the one I want?” The questions accompany a UBS advertisement featuring a woman in a field leaning against her car door. When the financial firm tapped the legendary photographer Annie Leibovitz to shoot the 2015 campaign, they knew they didn’t just want the best, they knew they wanted to invest in the world they wanted, so when Leibovitz approached UBS about working with her to extend her seminal Women series that she started with her partner Susan Sontag in 1999, they were more than happy to help.
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