Starwood CIO Martha Poulter Fosters A Culture Of Innovation

Starwood CIO Martha Poulter Fosters A Culture Of Innovation Martha Poulter joined Starwood Hotels & Resorts Worldwide just over a year ago after spending 19 years with General Electric, most of it in the financial services side of GE. Her final stop was as CIO of GE Capital. Switching companies and industries is a challenge for most executives, but given how strong GE’s culture is, some executives find it difficult to operate in a new culture, especially one that differs substantially from GE’s metrics-driven, up or out culture.