The Mother-Daughter Duo Behind Dormify Are Expanding Beyond Dorms And Into Millennial Apartments When Amanda Zuckerman and her mother Karen Zuckerman were shopping for Amanda’s freshman dorm room, they had a hard time piecing together stylish décor. The duo became frustrated going store to store and realized there wasn’t a destination for stylish dorm room shopping. In 2012 the mother-daughter team launched Dormify, a website offering style-minded college students an easier way to decorate their new spaces.
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