6 Leadership Failures That Put Your Company at Competitive Risk

6 Leadership Failures That Put Your Company at Competitive Risk Companies lose momentum when they fail to see the opportunities that their competitors are consistently seizing. This happens when a company?s senior leadership refuses to change with a rapidly evolving marketplace and the consumers who want brands to evolve with them. Companies fail to grow and compete when their senior leadership gets lazy and they lack the required skills and competencies to stay in lock step with the market, let alone stay ahead of it and define the trends themselves. At the very least, they must start paying more attention to their employees and the consumers who are telling them it?s time to do things differently.