Successfully Adapting To A New C-Level Marketing Job

Successfully Adapting To A New C-Level Marketing Job CMOs, more than many other C-level executives, have to become adept at successfully moving from one firm to another. Adapting to new environments, new cultures, and new bosses is not always easy. What exacerbates the challenge is that many CMOs have had formative experiences at larger firms and then migrate into more senior roles at more entrepreneurial and often smaller firms. To better understand how to make a smooth and successful transition, this article provides perspective from Dave Minifie, EVP of Centene, who was an executive at Procter and Gamble prior to his transition.