Designer Spotlight: Joor Delivers Real-Time Marketplace Solutions To Wholesale Industry Joor, the NY-based tech company founded by Mona Bijoor, continues its mission to fast-forward the wholesale industry. The company, launched in 2010, was first to replace old-fashioned pen-to-paper transactions, which typically happened offline in showrooms and tradeshows, with streamlined digital tools. Competitors like NuOrder, Brandboom, and ThreadSuite soon entered the space. Today, Joor has become the largest B2B fashion commerce business. Future plans include expansion into other product markets.
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